Source: http://gizmodo.com/5849026/hp-and-conde-nast-are-creating-an-unholy-union-to-print-magazines-on-your-home-printer-so-you-can-not-read-them-and-waste-paper-and-buy-more-expensive-ink

HP Wants You to Print Magazines with Your Home Printer So You Can Waste More Paper and Buy More InkTwo wrongs don’t make a right. I think I learned that as a 4-year-old. Apparently, HP and Condé Nast skipped out on that life lesson because they’re combining two dying things—print media and printers—to create the unholiest of unions: your HP printer at home will print out Condé Nast magazines for you to read.

It sounds straight out of the webpages of the Onion but it’s true, Condé Nast magazines like Wired, Details, Epicurious, Glamour, Allure, Golf Digest etc. will be “delivered” to people’s personal HP web printers so that they can presumably read them without having to go to the magazine stand. This is real! You schedule when you want to read the mags and your HP printer starts spitting out the pages. (I’m assuming you have to staple the pages together yourself)

I guess this could work in a bizarro world where there is no such thing as tablets or laptops or computers or smartphones or the Internet or common sense but we’re not living in that world! Instead, we live in an era where people are ditching their printers cause they’re useless, people who have printers never print anything because printer ink is ass expensive and print media is dying (which is legitimately sad). But still, combining print and more print is the dumbest thing HP’s done this… month, I guess.

But HP is serious about this. And since they want to revive the printer as some sort of news hub, they’re offering a subscription service for printer ink delivery. It’s like Netflix but for printer ink! Subscriptions for HP Instant Ink will start from $5.99 to $10.99 per month depending on the product line (shipping included). This will not end well. [HP, Image Credit: photographer2222/Shutterstock]


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Source: http://www.businessinsider.com/chart-of-the-day-facebook-time-2011-9

Facebook’s domination of time spent on the web is absolutely astonishing.

A new report on social media from Nielsen shows U.S. users spent 53.5 billion minutes on Facebook in May, which is more time than was spent on the next four biggest sites.

(If you include YouTube with Google, then it’s more time than the next three biggest sites.)

 chart of the day, web brands, time spent may 2011, sep 2011

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Source: http://blog.compete.com/2011/08/05/online-flower-traffic-blooms-for-mothers-day/

Photo Credit: muffet, flickr.

Online flower marketers experienced another great Mother’s Day season.   Traffic to these sites grew by a healthy 7% from May 2010 to May 2011. 

The online flower business is a great example of how small, mom and pop businesses might have been given new life thanks to the web.  A flower shop in a drab storefront can be re-energized thanks to sites such as Teleflora.

As you can see, the sites are hugely dependent on the Valentine’s and Mother’s Day holidays.  Outside of that, traffic is respectable but significantly lower.

One of the more fascinating trends to look at over this past Mother’s Day holiday is the range of cross-shopping that went on across online flower marketing sites.

FTD.com, which has the most loyal followings and largest volumes in the competitive set, saw it’s customer cross-shopping rate double this year.  Meanwhile, sites such as Proflowers, BloomsToday and 1-800 Flowers saw an improvement in customer loyalty during the Mother’s Day flower buying season.

You have to wonder just how much more these sites can continue to grow in their current form.  The seasonality issue is challenging.  Right now, the sites are all focused on delivering fresh-cut flowers and other gifts to celebrate a special occasion.

As a recent homebuyer, I would not mind seeing more attention paid to outdoor plants and trees.  The products are subtly marketed on sites, but the marketing is not prominently displayed.  Imagine being able to log onto 1800flowers.com and create a “gift registry” of plants and trees that you wanted for a housewarming gift.  Friends could log on and arrange to have them delivered the same day as a housewarming celebration.

What about ordering vegetable plants for mom’s garden during the upcoming summer as a Mother’s Day gift?  The opportunities are endless out there to either increase the average order value and to shift consumer mindset from holidays and birthdays to other life events / purposes.

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Source: http://blog.compete.com/2011/07/21/the-new-music-landscape/

It’s no secret that the music industry has undergone massive changes over the last ten to fifteen years. According to the Recording Industry Association of America, total US music sales have dropped an average of 8% each year since 1999, from $14.6 billion to just over $6 billion. Having heard this, you probably wouldn’t expect that in the first half of 2011, US sales are up by 1%. Okay, so it’s just 1%. But consider that in the first half of 2010, sales were down 11% year-over-year.

So what’s responsible for reversing this trend? Ever-increasing broadband speed has enabled mass media consumption on the web, paving the way for music discovery services like Pandora, Last.fm, Grooveshark and iLike. Because of these services, the average person can now find and listen to a more diverse body of music than ever before – and it’s catching on. Unique visitors to radio category websites has increased by nearly 19% since last year, with Pandora leading the pack at 11,824,629 in June 2011 – that’s 81% yearly growth.

Over the last few years, Pandora has made decisions to support growth of their user base and help them stay ahead of the competition, even if just barely at times. In 2008, the Pandora app became one of the most consistently downloaded apps in the Apple store. By 2010, Pandora was present on more than 200 connected consumer electronic devices ranging from smart-phones to TVs to Blue-ray players. It was in 2010 that Pandora began to break away from the other music discovery services and would attract more than double the unique visitors of Last.fm, traditionally Pandora’s toughest competitor, by year-end.

In February 2011, Pandora officially filed with the SEC for a $100M IPO, piquing even more interest in the service in the months leading up to their pricing announcement on June 15th. The company’s future may not be as bright though, as innovative alternatives to radio-style listening like Spotify, Music Beta by Google and Apple’s iCloud are beginning to gain traction. While these services are very different than Pandora – and from each other – there is no doubt that they pose a threat to the current music landscape. You can be sure we’re keeping an eye on it.

So, have you tried Spotify? Music Beta? iCloud? What do you think? Are you ready to abandon Pandora?

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Source: http://www.marketingcharts.com/direct/yahoo-core-search-queries-drop-13-in-june-18321/

Core search queries conducted by US web users on Yahoo dropped 13%, from almost 3.79 billion in May 2011 to about 3.28 billion in June 2011, according to comScore qSearch data. Yahoo retained its number two ranking among US search providers for core search queries.

Microsoft Core Search Queries Rise 5% Although Microsoft (including the Bing search [...]

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Source: http://www.businessinsider.com/chart-of-the-day-the-fall-of-myspace-2011-6

Myspace sold today for just $35 million, a rough landing for a company once thought to be worth billions. Below is a chart of Myspace’s rise and fall, as well as the rise of Facebook, which ultimately killed Myspace.

chart of the day, myspace unique visitors, june 2011

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Source: http://www.businessinsider.com/chart-of-the-day-ben-horowitz-tech-valuations-2011-6

The valuations of internet-based companies have significant room for growth in the next decade, argues venture capitalist Ben Horowitz for the Economist.

To understand why, Horowitz produced the three charts below. As you can see, the “Internet Cycle” is due for a massive explosion in the next ten years based on historical trends. 

He says that major technology cycles generally last 25 years, with the “bulk of the purchases” happening the last 5-10 years as late adopters sign on. Using this as a frame of reference he says we are “poised to hit the major adoption wave for the Internet technology platform over the next 8 years.”

This isn’t just idle chatter from Horowitz, either. His VC firm Andreessen Horowitz raised almost $1 billion to invest in this next wave.

chart of the day, tech valuations, june 2011

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Source: http://blog.compete.com/2011/05/24/compete-releases-ranking-of-top-50-websites-for-april-2011/

NYTimes.com Declined in First Full Month With Paywall; Daily Deal Sites Continue to Thrive

BOSTON, MA–(Marketwire) - Compete, a Kantar Media company, today released its ranking of the top 50 websites for April 2011. Notable changes during the month included NYTimes.com, which saw unique visitors (UVs) decline during its first full month behind a paywall. Elsewhere on the list, daily deal sites thrived and video site Ustream.tv climbed more than 200 spots.

NYTimes.com Drops
NYTimes.com dropped 20.4 percent in April — a 24.9 percent decline from one year earlier; traffic decreased across nearly all of NYTimes.com’s subdomains. But NYTimes.com sports blogs were interesting exceptions in April: bats.blogs.nytimes.com (baseball), offthedribble.blogs.nytimes.com (basketball) and fifthdown.blogs.nytimes.com (football) increased traffic during the month, with month-over-month growth of 57.8 percent, 142.4 percent and 44.5 percent respectively. Readers, it seems, do not part as easily with their sports content.

Daily Deal Duel
As the race intensifies in the daily deals space, Groupon still leads the way with nearly 24 million UVs, increasing 5.4 percent M-O-M and 655.8 percent Y-O-Y. While LivingSocial.com only boasts half as many UVs at this point (roughly 11.5 million), its rate of growth for the month, 32.7 percent, was six-times greater than Groupon’s, and its Y-O-Y growth rate stands at 418.4 percent. It is catching up quickly.

One to Watch: Ustream.tv
In April, traffic to video site Ustream.tv grew 46.6 percent for the month (92.3 percent for the year). This helped the site shoot up more than 200 spots in Compete’s rankings, likely a result of the growing popularity of video sharing sites.

Top Ten Order Unchanged
The order of top ten sites remained unchanged in April and no site had a monthly traffic increase. While YouTube.com, ranked #4, stayed steady with no change, the other nine sites experienced drops in UVs during April.

Information regarding top 250 websites is drawn from the Compete PRO Enterprise edition on Compete.com. For more information on the enterprise offering, please contact Lauren Streisfeld at lstreisfeld@compete.com.

Rank Site Unique Visitors Monthly Change Yearly Change
1 google.com 150,132,536 -0.29% -0.34%
2 facebook.com 137,917,539 -2.00% 13.33%
3 yahoo.com 137,281,886 -0.11% 2.02%
4 youtube.com 123,404,304 0.00% 22.42%
5 bing.com 86,836,886 -3.51% 48.43%
6 wikipedia.org 81,157,591 -2.31% 6.01%
7 amazon.com 74,978,780 -1.29% 12.71%
8 msn.com 73,799,209 -2.74% 8.95%
9 live.com 72,369,485 -4.69% 4.21%
10 ebay.com 67,372,294 -1.65% -10.04%
11 blogspot.com 65,940,748 -5.50% 12.10%
12 microsoft.com 62,162,835 -0.94% 9.19%
13 craigslist.org 57,500,250 -1.86% -5.52%
14 ask.com 54,508,628 -3.14% -10.72%
15 go.com 49,504,372 -8.20% 17.32%
16 about.com 47,709,562 -4.30% 3.88%
17 aol.com 46,906,652 -6.07% 2.32%
18 walmart.com 46,349,561 5.44% 14.15%
19 ehow.com 45,960,705 -7.74% 60.20%
20 answers.com 42,276,025 -10.87% 38.03%
21 mapquest.com 36,700,156 -0.60% -9.61%
22 target.com 36,178,431 1.79% 24.64%
23 weather.com 33,728,429 10.51% 11.58%
24 wordpress.com 33,459,473 -2.92% 1.92%
25 netflix.com 33,129,869 -1.74% 52.15%
26 myspace.com 32,876,686 -16.55% -53.60%
27 paypal.com 31,870,573 2.97% 11.06%
28 apple.com 31,103,237 -11.00% 10.79%
29 adobe.com 31,079,363 -14.31% 3.17%
30 twitter.com 27,504,233 -11.33% -0.75%
31 chase.com 26,432,079 1.00% 5.86%
32 att.com 25,744,344 -9.11% 12.12%
33 bankofamerica.com 25,671,467 0.79% 4.82%
34 imdb.com 23,787,667 -9.47% -2.86%
35 groupon.com 23,768,883 5.40% 655.82%
36 cnn.com 23,341,250 -15.81% -13.93%
37 flickr.com 21,514,439 -1.85% -13.68%
38 photobucket.com 20,523,415 -4.93% -23.97%
39 comcast.net 20,077,436 11.53% 57.38%
40 bestbuy.com 19,690,984 -6.36% -1.66%
41 yellowpages.com 19,683,713 5.93% 40.39%
42 irs.gov 19,682,366 -2.12% -4.02%
43 jcpenney.com 19,452,462 5.67% 33.94%
44 sears.com 19,348,832 11.41% 25.28%
45 homedepot.com 19,244,361 12.20% 3.58%
46 verizonwireless.com 18,440,068 -7.54% 11.74%
47 cnet.com 18,405,154 -5.23% -13.40%
48 comcast.com 18,362,992 -5.35% 60.51%
49 wellsfargo.com 17,984,172 4.04% 26.90%
50 lowes.com 17,949,686 13.16% 19.84%

About Compete
Compete, a Kantar Media company, helps the world’s top brands improve their marketing based on the online behavior of millions of consumers. Leading advertisers, agencies and publishers rely on Compete’s products and services to create engaging online experiences and highly profitable advertising campaigns. Compete’s online panel — the largest in the industry — makes the web as ingrained in marketing as it is in people’s lives. Compete is located in Boston, MA, with offices throughout the U.S. For more information, please visit http://www.compete.com/.

About Kantar Media
Established in more than 50 countries, Kantar Media helps clients master the world’s multimedia momentum through analysis of print, radio, TV, internet, cinema, mobile, social media, and outdoor worldwide. Kantar Media offers a full range of media insights and audience measurement services through its global business sectors — Intelligence, Audiences, TGI and Custom. Kantar Media companies also include Compete, Cymfony and SRDS. Drawing upon the deepest expertise in the industry, Kantar Media tracks more than 3 million brands and delivers insight to more than 22,000 customers worldwide. www.KantarMediaNA.com/.

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Source: http://www.businessinsider.com/chart-of-the-day-video-conversion-2011-5

While there’s not a lot to brag about for AOL, here’s one thing it has done incredibly well. It has the second most video views across the web, according to data from comScore.

Considering how small its overall audience is compared to the rest of the web, it’s an impressive feat.

In this chart we take a look at how many unique video views are garnered in relation to the amount of unique visitors to a site. As you can see AOL is getting more of its visitors to look at video than anyone other than Google, which has YouTube.

chart of the day, video conversion, march 2011

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Source: http://www.businessinsider.com/sports-chart-of-the-day-mlb-attendance-2011-5

In 2010, attendance in Major League Baseball was down for the third straight year. And early indicators suggest that 2011 will just be more of the same.

If we look at every team and what their attendance was after the same number of home games a year ago, we see that attendance is down 1.9 percent. That doesn’t seem that bad. But at this pace it would be just another step in continuing trend.

But more importantly, we can now see that some teams are suffering much more than others.

So far in 2011, five teams are down at least 10 percent in attendance from the same point a year ago. And one of those teams (Tampa Bay) has a winning record.

MLB Attendance 2010-2011

But attendance isn’t down everywhere. The Blue Jays and Rangers are both up more 30 percent from a year ago.

And also keep in mind that we are dealing with percentages here, not absolute numbers. It is much easier for the Blue Jays to achieve a 44.3 percent increase when they were only averaging 15,000 fans per game at this point last year than it would be for the Yankees who were averaging 45,000 in 2010.

Data through Wednesday. Data via ESPN.com and Baseball-Reference.com

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