Two wrongs don’t make a right. I think I learned that as a 4-year-old. Apparently, HP and Condé Nast skipped out on that life lesson because they’re combining two dying things—print media and printers—to create the unholiest of unions: your HP printer at home will print out Condé Nast magazines for you to read.
It sounds straight out of the webpages of the Onion but it’s true, Condé Nast magazines like Wired, Details, Epicurious, Glamour, Allure, Golf Digest etc. will be “delivered” to people’s personal HP web printers so that they can presumably read them without having to go to the magazine stand. This is real! You schedule when you want to read the mags and your HP printer starts spitting out the pages. (I’m assuming you have to staple the pages together yourself)
I guess this could work in a bizarro world where there is no such thing as tablets or laptops or computers or smartphones or the Internet or common sense but we’re not living in that world! Instead, we live in an era where people are ditching their printers cause they’re useless, people who have printers never print anything because printer ink is ass expensive and print media is dying (which is legitimately sad). But still, combining print and more print is the dumbest thing HP’s done this… month, I guess.
But HP is serious about this. And since they want to revive the printer as some sort of news hub, they’re offering a subscription service for printer ink delivery. It’s like Netflix but for printer ink! Subscriptions for HP Instant Ink will start from $5.99 to $10.99 per month depending on the product line (shipping included). This will not end well. [HP, Image Credit: photographer2222/Shutterstock]
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Hulu Plus now has 875,000 paying subscribers according to CEO Jason Kilar. It pales in comparison to Netflix’s 23 million subscribers, but considering Hulu is primarily a free ad-supported video site it’s not too bad.
In a blog post revealing the data Kilar says,”we proudly and profitably pay the content community approximately $8 per subscriber per month for the content offering you see today on Hulu Plus. A portion of the $8 payment to the content community comes from our $7.99 subscription fee; the balance comes from the revenue we generate through advertising.”
This is good news for Hulu, but it comes at an uncertain time for the site. Disney CEO Bob Iger said today Hulu’s owners are committed to selling the site, and it was just reported that Kilar is not under contract.
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How’s this sound: A movie subscription that lets you watch unlimited movies in theaters for 50 bucks a month. It’s like Netflix but for the real, real life. Would that be something you’re interested in?
Called MoviePass, it’s a service that’ll let users use a smartphone app to handle all their movie bookings. For 50 bucks a month (additional $3 for each IMAX or 3D), users of MoviePass will get unlimited access to any movie playing in participating theaters. If you’re not that psycho about watching movies, they also have a ‘lite’ package of 4 movies for 30 bucks. Either way, they’re rolling out a private beta in San Francisco right now that includes 21 different theaters and hopes to expand to other US cities throughout the summer. The goal is to put MoviePass in 40% of the theaters across the US.
I know people who—rain or shine, $15 bucks for a ticket or higher, popcorn or no popcorn—just have to watch movies in the theater. This is going to be perfect for them. Would you guys use this? [MoviePass via Wired]