Source: http://www.businessinsider.com/chart-of-the-day-the-iphone-5s-unprecedented-demand-2011-9

Apple’s reported decision to release a new iPhone in the fall, as opposed to the summer, will deliver massive sales, writes RBC analyst Mike Abramsky in a note.

RBC surveyed 2,200 consumers and found “unprecedented demand,” with 31% of consumers very/somewhat likely to buy an iPhone 5, which is stronger than the 25% of consumers that were very/somewhat likely to buy an iPhone 4, when RBC did the same sort of survey before it launched.

Further, Abramsky says that Apple’s delay could cause a bigger upgrade from existing iPhone owners, since the iPhone 4 is 15 months old. He says 66% of existing iPhone owners are very/somewhat likely to buy a new iPhone.

He’s bumping his estimates for Apple’s 2012 fiscal year as a result. He thinks the company sells 110 million iPhones, generates $140 billion in sales overall, and earns $34.50 per share for fiscal 2012. 

chart of the day rbc iphone 5 demand

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Source: http://www.businessinsider.com/chart-of-the-day-ipad-traffic-2011-6

It’s been more than a year since Apple’s iPad started shipping, and around the world, it’s still overwhelmingly the only tablet that matters.

ComScore just released a bunch of stats about traffic consumption on non-PC devices in 13 countries, including tablets, smartphones, and other devices, such as the iPod touch.

We analyzed comScore’s data to focus just on tablet usage, and charted the iPad’s traffic share in each country. It was 95% or higher in 12 of the 13 countries, with Android the second-place finisher in most countries (and “other” in Canada, home of RIM).

Of note: China isn’t one of the countries reported by comScore in this data. That could be a market where Android does particularly well. We’ll see. And, of course, plenty more competition is on the way from the likes of HP, Microsoft, etc. But for now, the iPad stands alone.

iPad traffic by country, comScore

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Source: http://techcrunch.com/2011/03/28/linkedin-uses-food-trucks-and-free-coffee-to-advertise-social-news-platform/

LinkedIn is using the food truck phenomenon to publicize the launch of its new social news product, LinkedIn Today. In San Francisco and New York, LinkedIn has hired food trucks to give away coffee at locations around both cities.

The trucks, which you can follow on Twitter here, are emblazoned with advertisements for LinkedIn Today. Similar to the way that food trucks use Twitter to advertise their locations, the LinkedIn Today trucks will be posting their locations in San Francisco and New York, for the entire week on the account.

As we wrote in our initial coverage of the new product, LinkedIn Today delivers the top stories you need to know from your professional network and industry. The social news platform aggregates the most shared news from professionals in your network and allows you to sharestories with your network, specific professionals or on Twitter.

It looks like LinkedIn is ramping up its marketing efforts as it prepares for a public offering in the coming months. Last week, LinkedIn co-founder and chairman Reid Hoffman sent a personalized note to the network’s early users, thanking the first 100,000 and million users for supporting the network in its early days.

Information provided by CrunchBase


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