Source: http://www.businessinsider.com/new-estimate-amazon-kindle-cost-2011-10


With Amazon only charging $200 per Kindle Fire, it’s widely assumed the company is taking a major loss on each device sold.

That might not be the case, after all, according to a new estimate of the cost of Kindle parts by UBM TechInsights, which says the Kindle Fire’s parts are $150 in total. This would suggest Amazon is breaking even, or turning a profit on each Kindle sold.

Obviously, a Kindle Fire is more than parts. It has to pay people to put to them together, it has to pay for shipping, storage, etc. UBM TechInsights doesn’t have an estimate for those costs.

For a point of comparison, UBM estimates the iPad’s components cost $270 for a wireless version, and the BlackBerry PlayBook’s components cost $170 for a 16GB version.

Previously we saw an estimate that the Kindle’s parts cost $210, and we saw an estimate that it was losing $50 per device.

Here’s the breakdown from UBM:

chrt

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Source: http://www.businessinsider.com/new-estimate-amazon-kindle-cost-2011-10


With Amazon only charging $200 per Kindle Fire, it’s widely assumed the company is taking a major loss on each device sold.

That might not be the case, after all, according to a new estimate of the cost of Kindle parts by UBM TechInsights, which says the Kindle Fire’s parts are $150 in total. This would suggest Amazon is breaking even, or turning a profit on each Kindle sold.

Obviously, a Kindle Fire is more than parts. It has to pay people to put to them together, it has to pay for shipping, storage, etc. UBM TechInsights doesn’t have an estimate for those costs.

For a point of comparison, UBM estimates the iPad’s components cost $270 for a wireless version, and the BlackBerry PlayBook’s components cost $170 for a 16GB version.

Previously we saw an estimate that the Kindle’s parts cost $210, and we saw an estimate that it was losing $50 per device.

Here’s the breakdown from UBM:

chrt

Please follow SAI: Tools on Twitter and Facebook.

Join the conversation about this story »

See Also:




drag2share – drag and drop RSS news items on your email contacts to share (click SEE DEMO)

, , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Source: http://www.businessinsider.com/chart-of-the-day-the-ipad-is-more-popular-than-the-kindle-in-the-bathroom-2011-5

The Nielsen company decided to take a look at how and where people are using their smartphones, tablets, and eReaders. 

Turns out tablets, like the iPad, spend more time in the bathroom than eReaders, like the Kindle. Another interesting finding: people are using their iPads while watching TV more than anything else.

chart of the day, mobile device usage by loaction, may 2011

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