Source: http://www.marketingcharts.com/direct/smartphones-generate-2-in-3-connected-device-impressions-18333/

Smartrphones generated about two in three (65%) connected device impressions on the Millennial Media network during June 2011, according to the July 2011 Millennial Media Mobile Mix. Feature phones generated 17% and other connected devices generated the remaining 18%.

Smartphone share actually decreased 3% from 67% in May 2011, while feature phone and connected device shares [...]

Source: http://www.businessinsider.com/chart-of-the-day-app-store-projections-2011-4

Apple’s iPhone app lead over Android will disappear by the end July says app analytics firm Distimo after analyzing the latest data on app store growth.

It extrapolated the chart below from month over month growth rates of app stores. You can see the gap between Android and iPhone closing to 40,000 by the end of June. At the end of July, they will be equal.

Follow the Chart Of The Day on Twitter: @chartoftheday

For the latest tech news, visit SAI: Silicon Alley Insider. Follow us on Twitter and Facebook.

Join the conversation about this story »

See Also:

• THE GOOGLE INVESTOR: Facebook Becoming Even More Of A Threat
• Android Clobbers The Competition, Takes 35% Of The World’s Smartphone Market
• THE APPLE INVESTOR: An Amazon Tablet Could Quietly Take On The iPad

Source: http://www.businessinsider.com/chart-of-the-day-app-store-projections-2011-4

Apple’s iPhone app lead over Android will disappear by the end July says app analytics firm Distimo after analyzing the latest data on app store growth.

It extrapolated the chart below from month over month growth rates of app stores. You can see the gap between Android and iPhone closing to 40,000 by the end of June. At the end of July, they will be equal.

For the latest tech news, visit SAI: Silicon Alley Insider. Follow us on Twitter and Facebook.

Join the conversation about this story »

See Also:

• THE APPLE INVESTOR: Apple Could Survive On Its Current Cash Until 2018 Without Generating Any Revenue
• Mobile Industry Is Turning Attention From RIM To Microsoft
• Microsoft Charges More For Patents To Use Android Than It Does To Use Windows Phone 7

Source: http://www.engadget.com/2011/04/08/us-doj-approves-googles-acquisition-of-ita-but-not-without-sti/

The United States government may be dissolved tomorrow, but it’s certainly taking care of one final piece of business before going into shutdown: this. If you’ll recall, Google announced its intentions to acquire ITA for $700 million in July of last year, and as we cruise into the start of America’s summer travel season, all signals are go. Today, the US Department of Justice approved Google’s request to move forward with the buy, but rather than having the entire travel search market under its wing, El Goog’s going to have to make a smattering of concessions in order to get the right signatures. For starters, the search monolith will allow ITA’s existing client contracts to extend into 2016, and it’ll let both current and new customers license ITA’s QPX software on “fair, reasonable and non-discriminatory terms.” No one’s saying when the integration will be complete (or start, for that matter), but we’re desperately anxious to see just how Kayak and Bing Travel react after this launches in earnest. Power to the searchers, as it were.

US DoJ approves Google’s acquisition of ITA, but not without stipulations originally appeared on Engadget on Fri, 08 Apr 2011 17:06:00 EDT. Please see our terms for use of feeds.

Permalink PCMag  |  The Official Google Blog, US Department of Justice  | Email this | Comments

Source: http://www.marketingcharts.com/topics/behavioral-marketing/celeb-product-hawkers-fail-to-sway-consumers-10042/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink

Though the media feeds consumers a constant stream of minutiae about celebrities’ private lives, and celebs who Tweet seem to have legions of avid followers, a new study of LinkedIn http://www.linkedin.com/users by AdWeekMedia http://www.adweek.com/ finds that most US consumers say they are not at all swayed by celebrity endorsements of products.

When respondents in the survey were asked whether the presence of a celebrity in an ad makes them more likely, less likely or neither more or less likely to buy the product, nearly 8 in 10 (78%) said it doesn’t sway them one way or the other. In fact, only 8% said the presence of a celebrity spokesperson makes them more likely to buy a product. This compares with a significant 12% who actually say it makes them less likely to buy a product.

[image: adweek-linkedin-poll-overall-results-celebrity-ad-favorability-august-2009.jpg]

Additional findings by demographic group:

- Older respondents are especially likely to reject celebrities as spokespeople. Nearly one-quarter (24%) of those ages 55+ say seeing a celeb in an ad makes them less likely to buy a product, vs. just 4% saying it makes them more likely to buy. – Men (15%) are slightly more likely than women (11) to say a celeb deters them from buying a product. – 20% of business owners vs. 11% of people with jobs in the “management” category say the presence celebrities in ads make them less likely to buy.

[image: adweek-linkedin-poll-results-job-titles-favorability-celebrities-august-2009.jpg]

– while 19% of survey participants in “creative” roles said a celeb in an ad makes them less likely to buy. This compares with 8% saying it makes them more likely.

A recent survey by Harris Interactive found that Americans do not consider the occupations of actor, entertainer and athlete to have a great deal of prestige.

*About the survey:* The survey was conducted online in July among a sample of 4,778 LinkedIn users.

source: http://adage.com/digital/article?article_id=137694

source: http://www.adweek.com/aw/content_display/news/media/e3idb69280d465a66a2dcbf2872cbee16ff