A year and change after its launch, Apple’s iPad has established itself as both the progenitor and dominant entity in a new category of device: tablets. A large part of its success has undeniably been down to the enthusiasm shown by developers, who have recently crossed the notable marker of producing 100,000 applications compatible with the device. As is true of the vast app selection on the iPhone, quantity doesn’t guarantee quality, but the abundance of software available for the iPad at least offers a better chance of finding some wheat in amongst the chaff. And as to its competitors, here’s hoping Ice Cream Sandwich and Windows 8 get here before this Apple juggernaut crosses the million mark, eh?
iPad passes the 100,000 apps milestone, rest of the tablet world looks on in disbelief originally appeared on Engadget on Fri, 01 Jul 2011 03:47:00 EDT. Please see our terms for use of feeds.
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While Google is “super nervous” about the growth of Facebook, here’s one data point to put the search company at ease for right now.
According to a Goldman Sachs survey, social sites have very little influence over online shopping decisions. Search engines, and recommendation engines have a much greater influence.
As long as Google has influence over shopping habits, it will continue to pull in big ad dollars. Advertisers tend to want to advertise where there’s a chance a purchasing decision can be influenced.
However, in the not too distant future Facebook could become an e-commerce juggernaut with more influence over online shopping. If and when that happens, Google should be really worried.
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Facebook use in the US will continue on a solid growth track over the next three years, as the site cements its place at the epicenter of internet activity. As more users of all ages flock to the popular social network, marketers will find new opportunities to tap into an engaged, demographically diverse audience.