Microsoft should take a page from the launch of Wolfram’s Alpha using social channels.
Wolfram Alpha – 1.6 million google search results
Microsoft Kumo – 624k google search results


www.WolframAlpha.com is launched, but Microsoft Kumo.com is not even launched. So there is NO benefit from all the news coverage.


Search intensity and volume indicates interest of users — Wolfram Alpha is kicking Microsoft butt.

http://bits.blogs.nytimes.com/2009/04/28/wolfram-alpha-veil-lifted/
http://gizmodo.com/5240514/wolfram-alpha-and-google-tested-head+to+head
http://gizmodo.com/5236115/wolfram-alpha-search-engine-on-video


